Naruse's Unagi | 『鰻を通じて多くの方に幸せを』鰻の成瀬

Our Story

In the midst of busy daily life, you occasionally crave a "slightly special day" through a meal.

Naruse's Unagi is an eel specialty shop accompanying those everyday moments. We want you to enjoy Unaju more casually, more satisfyingly.

With that vision, we have expanded nationwide while remaining deeply rooted in local communities. We receive many heartwarming comments: "More authentic than the price suggests," or "I love how I can just drop by."

The eel used at Naruse's Unagi features a characteristically moist, rich flavor, achieved through meticulous attention to feed, rearing environments.

Our unique grilling style combines the best of Kanto-style—steamed then grilled for a fluffy texture—alongside the aromatic excellence of Kansai-style.

Tender, fragrant, strangely comforting. That single bowl,

We deliver it today, with all our heart.

Uncompromising Quality, Ideal Environments

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Premium Eels Cultivated in Carefully Selected Conditions

We are extremely particular about the breeding water to completely eliminate any muddy odor. Utilizing our exclusive feed blend alongside a meticulously managed habitat creates a perfectly balanced fat, achieving a unique, exquisite flavor found only at Naruse's Unagi.

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Strict Quality Management

To ensure complete peace of mind for our customers, Naruse's Unagi makes absolutely no compromises. We exclusively serve truly safe eels passing the rigorous standards of ISO9001, ISO22000 food safety management certification, alongside HACCP quality control.

Three Delights Delivered by Naruse's Unagi

【安】

Making Unagi More Accessible

While unagi often carries a luxury image, Naruse's Unagi constantly strives to offer more reasonable prices, ensuring as many people as possible can savor this delicacy. Please enjoy plenty of our delicious unagi.
【健】

Better Health Through Unagi

Packed with health-boosting nutrients, unagi perfectly justifies its reputation as a stamina food! It offers abundant elements like Vitamin B1 for fatigue recovery, zinc boosting immunity while protecting cardiovascular health, alongside calcium strengthening bones. Achieve greater wellness enjoying our delicious unagi.
【美】

Enhancing Beauty Through Unagi

Unagi is packed with numerous beauty-enhancing nutrients! It features Vitamin B2 preventing rough skin, Vitamin A promoting metabolism, alongside Vitamin E renowned for cellular rejuvenation, making it a highly effective ingredient for skincare. Enhance your beauty enjoying our delicious unagi.

Locations

Naruse's Unagi continues its rapid nationwide expansion. Easily locate your nearest branch using our store directory. Enjoy our exquisite unagi, meticulously grilled by our artisans, available across the country. We warmly welcome your visit whenever you are nearby.

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Naruse's Unagi Official Instagram

Naruse's Unagi Official Instagram delivers all the latest updates, featuring new menu items alongside store details. Please follow our page to stay informed.

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